O bag was born in 2009 after the success of the eponymous personalisable handbag.

Today, the brand is a market leader thanks to its customisability, use of avant-garde
materials like Materiale XL Extralight® and silicone, offering a quirky products ranging from handbags to watches, sunglasses to bracelets and shoes, Made in Italy.

All products are created with an intention for them to be
personalised with interchangeable accessories which will always offer new and diverse combinations.
O bag is custom-made and full of color, which recognizes the possibility of expressing its individuality and choosing freely: MAKE IT YOURS

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