The brand's original source of inspiration derived from its founder's fascination with Vintage Americana. As a result, Retro was kicked off in the early 2000s with graphic designs, fonts, and fabric reflected of that area.

Since then, Retro Jeans has expanded its horizons to a much greater variety of inspirations. The next major chapter in the brand's life was characterized by the involvement of italian designers who added new touches to the existing, but constantly evolving identity.

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